Business

Learn How to Choose a Manufacturing Partner for Your Business

by richard
Posted on July 28, 2020
0 Comments
in Business, Customer Service, Fulfillment, Management, Manufacturing, Operations

When starting a direct response business, most entrepreneurs tend to focus on optimizing their websites and validating product value propositions. These are certainly crucial tasks, and it’s a big part of what I do as a marketer. But all too often, they are prioritized at the expense of other vital tasks for e-commerce stores and[...]

berkeley-communications-WEDDt-u3q3o-unsplash

by richard
Posted on July 22, 2020
0 Comments
in Business, Customer Service, Management, Operations

Can you think of one company whose goal isn’t to acquire massive success? With so many different elements to factor in when ensuring the success of a company – such as great prices, a great product, or niche-specific marketing strategy, customer experience – I’ve found many company leaders are asking Shockwave: “Which is the most[...]

by richard
Posted on June 30, 2020
0 Comments
in Business, Company Culture, Management, Operations

Are you where you need to be? If the answer isn’t yes, maybe you should take a hard look at what you should be putting out into the world so that you get there. I often hear people complain that they are not making enough money, that they don’t get enough respect, or don’t have[...]

by richard
Posted on June 23, 2020
0 Comments
in Business, Direct Response, Entrepreneurship, Marketing, Operations

Every entrepreneur starts with an idea, whether it’s for a great new product or a service that will revolutionize an industry. But do you have enough startup capital to REALLY bring your offer to the market? Building a successful business takes more than an inspired idea and a vision—it takes planning, discipline, research, and a[...]

by richard
Posted on June 16, 2020
3 Comments
in Business, Management, Operations, Technology

No time is a bad time to work on how to stay organized at work. By leveraging your leadership, you can guide the rest of your team toward being more organized. As a result, employees will spend less time looking for what they need to work on and more time actually working. To help team[...]

Reciprocal marketing includes every tactic in which two businesses promote each other’s products or content, gaining a mutual benefit of new sales. Other terms used to describe this are co-marketing, joint marketing, or co-promotion. One of the most profitable ways we accomplish this is on a CPA (pay per sale) basis. We pay a set[...]

by richard
Posted on June 2, 2020
0 Comments
in Business, Marketing, Technology, Uncategorized

I get asked by our clients all the time: What should I use? A video sales letter (VSL) or a text sales letter (TSL)? Which do you think works the best? I am going to share with you exactly what I shared with our clients. I’m going to give you my personal opinion/preference, and then[...]

Conference calls are a fact of life. When a conference call goes well, it scores points for convenience and efficiency. But when a conference call goes off the rails, it’s a waste of time and resources. It’s up to the person who initiates the call to understand how to have a good team meeting, and[...]

by richard
Posted on April 25, 2020
0 Comments
in Business, Compliance, Management, Marketing

In this Shockwave Solutions podcast episode, we’re joined by Damon Wright & Ryan Poteet of Gordon Rees Scully Mansukhani as we help navigate tons of compliance topics from Price Gouging during COVID-19 and FDA/FTC complaints to better ways to navigate marketing claims without landing in jail or spending massive amounts on legal fees. Stick around[...]

by shockwavesolutionsllc_t26rxq
Posted on March 30, 2020
1 Comment
in Business, Management, Marketing, Seo Online

Suddenly, we are all thinking about our health, the health of our families, and the health of our businesses. We’re anxious -understandably so -about what the future holds. Most of us may even be considering pulling back on our marketing campaigns or ad spend. For some types of business, that makes perfect sense. But for[...]

Learn How to Choose a Manufacturing Partner for Your Business

The Importance of The Customer Experience

In a World Where You Could Be Anyone, Be…

Got an Offer? Need Funding? 5 Steps to Get Funded!

4 Tools to Help Your Team Get Organized

What is Reciprocal Marketing?

VSL VS. TSL: The TRUTH You Need To Know

6 Ways to Run an Effective Conference Call

Compliance: Who Cares?

Five Reasons to Step on the Gas Instead of the Breaks

Search

Categories